
Why You Need A Listing Verification System

Since
the deregulation of the communications industry and the advent of Competitive
Local Exchange Carriers (CLEC’s), publishers often find it necessary
to procure their listings from many different sources.
Unfortunately, multiple sources often increase the risk of publishing
unreliable data. Because of this, the careful and accurate verification
of listing data is more important than ever. After all, the integrity
of published listings is the cornerstone to directory acceptance and
usage.
So how does a publisher proceed with the verification of all those listings
in an organized, automated fashion? Using TeleVerify, Yellow Magic Incorporated’s
answer to an industry’s issue. Who better to assist you with this process
than the yellow pages experts?
TeleVerify permits you to set up a wide selection of criteria on which
you base your verification process. For example, you may prioritize the
listing to be verified using combinations of area code, prefix, zip
code, city classification, and value, whether it is a business or
residential listing.
These selections are grouped or packetized for assignment to your telephone
personnel. Dialing may be automatic, and the result of each call is
identified and marked from a long list of options-, such as all correct,
call back later, or phone disconnected, until your entire database has
been completely verified. All details are tracked and reported to ensure
a very high quality of accuracy. Furthermore, TeleVerify keeps tabs
on the performances of your verifiers so you can continually ensure
a high degree of productivity.
TeleVerify
offers yet another way to make your directories stand head and shoulders
above the rest.